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TripWise

TripWise is a travel planning app that helps users easily and efficiently prepared for every adventure.
ROLE
UX Designer
TIME SPAN
1.5 Month
Yue Si
00.
OVERVIEW
Have you ever found yourself spending hours searching, organizing, and trying to piece everything together for your trips?
For me, planning trips is an indispensable step every time before I go on an new adventure. I enjoy the anticipation of exploring new places, but the journey to planning can often feel like a time-consuming puzzle. I wonder if there's a way to make the whole process more convenient.
01.
RESEARCH


Desktop Research
In order to understand why trip planning is such a headache, I firstly did round of desktop research to know more about what a trip plan is and how people usually create a trip plan.
1. What is a trip plan?

2. What does a trip plan always include?

3. How do people usually craft a trip plan?

User Survey
In order to gain more insights into users' primary concerns when they are creating a trip plan, I designed an online questionnaire with 13 questions, and collected 76 valid responses in total.

User Interview
I conducted 9 interviews, in order to understand users’ goals, scenarios, and pain points during the process of making a trip plan.

User Journey Map

KEY TAKEAWAYS

Competitor Analysis
I did a detailed competitor analysis in order to compare the features of competitors currently in the market from four main concerns addressed above and identify their strengthness and disadvantages.

TAKEAWAYS

Persona


Design Goal
I want to design an app to help target users who enjoy planning their trips in advance by addressing the challenges of collecting trustworthy information, making informed decisions, and planning itineraries easily, to create an efficient and time-saving travel plan.
02.
IDEATION
User Flow
Flow 1: Information Gathering



Flow 2: Decision Making





Flow 3: Route Planning


Wireframes

Product Overview
Information Gathering

Decision Making




Route Planning


Usability Testing
Before moving to the final stage, i did some testings to make sure the user interfaces and interaction patterns work well for users.
Before
After


I separate the overview mode from the detailed mode so that users can have a better experience.
I added the import feature for transportation and hotel section for users to add information for them.
I added a confirmation pop-up for users to review the choices they selected and make changes whenever they want.
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